Automate promotions and set up ticket pools
Frequently asked questions
We have collected the key questions about webinar ticket promotions: from ticket pools and discount codes to automated tiers, promotion limits, and paid event sales.
Ticket promotions help increase paid webinar sales and encourage people to decide faster. You can use them for early bird, last-minute, Black Friday campaigns, or special offers for a selected audience. In ClickMeeting, you set promotion rules directly in the platform without manually monitoring every stage of sales.
Ticket pools let you divide sales into stages, such as a cheaper early bird pool, a standard price, and a final last-minute pool. You can define conditions for each pool and schedule when a given promotion should end. This helps create urgency and manage the webinar access price more effectively.
Yes. In ClickMeeting, you can automate consecutive promotion tiers so they start according to a set schedule or limit. That means a few minutes of setup is enough to prepare a sales campaign that runs without manual price switching.
You can send discount codes to your mailing list, partners, VIP customers, or attendees of previous events. They also work well in affiliate marketing because they let you assign a special offer to a specific group or partner. You stay in control of the code usage rules.
Yes, because a clear limit helps the audience decide faster and protects the value of your offer. You can limit a promotion by date, number of available tickets, or discount code usage rules. This is especially useful when you run a paid webinar and want to combine an attractive price with revenue control.